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Corporate Philosophy of Asahi Printing Group

The group has adopted a new corporate philosophy on the occasion of its 150th anniversary, in April 2022.
While placing the highest priority on customer-oriented management, we will not only prioritize the company’s development, but also ensure that employees feel satisfaction and happiness in their work and growth, which will in turn lead to the company’s growth. This is the corporate spirit that has been passed down in Asahi Printing from generation to generation.

Corporate Philosophy

Our Mission and Vision

To determine our course for the future, we have defined “Mission” to represent the beliefs that our group should fulfill for society, “Vision” as the ideal image which Asahi Printing pursues, and “Values” as the group’s common “12 Principles.” Based on these, all employees of the Asahi Printing Group will work together toward our customers’ needs and social development. We will also deliver our corporate identity,
enhance corporate value and achieve sustainable growth.

Embracing the spirit of ‘tsu tsu mu ko ko ro’ – the heartfelt hospitality, we endeavor to society by providing customers with products and services  safety, security and beauty.
					As a company that creates new value for packaging, we disseminate a new packaging culture to Japan and the World. We strive to build a company that children and grandchildren of every employee in Asahi Printing Group around the world will want to join in the company.
					With our 12 principles, we create value for society and our customers while fulfilling our mission.
					Five Strategies Market penetration and expansion/Added-value optimization/Work engagement /Overseas business development /Management resources utilization

Asahi Printing Group Code of Conduct

The Asahi Printing Group Code of Conduct sets forth the basic internal standards to be observed by all Asahi Printing Group directors, officers, and employees (hereinafter collectively referred to as “Asahi Officers and Employees”). Asahi Printing Group, in addition to declaring that it will itself comply with this Code of Conduct, requests that all Asahi Officers and Employees read this Code of Conduct, understand it, and comply with it.

Asahi Printing Group Code of Conduct(160KB)

Mid-term Management Plan AX2024

In April 2022, we launched a new mid-term business plan, AX2024 (Asahi Transformation 2024), which takes over the AD2021 Plan and sets forth goals to be achieved by fiscal 2024.
Under our slogan, “Embracing the spirit of ‘tsu tsu mu ko ko ro – the heartfelt hospitality’ and taking a new first step,” we will strive to create unwavering added value in the packaging for our customers and enhance the corporate value of the entire Asahi Printing Group by implementing the following five business strategies.

Five Strategies

Market penetration and expansion
Strategically expand market share in pharmaceuticals and cosmetics fields and take on the challenge of new business sections. (strengthen label business, packaging machinery sales business and new businesses)
Added-value optimization
Optimize our productivity and added value to customers.
Work engagement
Build a system that enables all employees of the Asahi Printing Group to have goals and pride in what we do and perform at our best.
Overseas business development
From Toyama to the World.
Expand the business in ASEAN region and develop strategies to enter the next market.
Management resources utilization
Bring together all the resources and technologies of the Asahi Printing Group to generate synergies among the entire group's businesses.

Management Indicator

In terms of management index, for the period of this medium- term management plan, we have set sales and operating income margin targets and will strive to achieve them by efficiently practicing the PDCA cycle.
In addition, we are committed to building a robust management structure that can generate steady profits without depending on the amount of sales, and we prioritize the Return on Equity (ROE) as our performance indicator.
Furthermore, we will continue to focus on business operations to achieve a higher ROE over the medium to long term, and also we will strive to continuously increase corporate value and shareholder value by maintaining more than 40% of our payout ratio.

Numerical Targets for AX2024 Plan

Consolidated Net Sales:JPY 42,000,000,000
Operating Income:7%
ROE:6%
Payout ratio:40% or more

Period:April 2022 to March 2025

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